A recent survey showed that more than one in two consumers in Canada makes online purchases with a smartphone. The results of a new study regarding Canadian mobile commerce users was recently released and showed some striking findings. It revealed that among all the consumers in that country, over half are using their smartphones to shop. The research also went on to point out that Canadians enjoy shopping online on the whole. The majority of shoppers in Canada are looking to online opportunities to buy what they want, said the…
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Canadians may favor mobile commerce for holiday shopping
Mobile commerce can make holiday shopping more enjoyable Canadian consumers may be looking to avoid going to physical stores during the 2013 holiday season, according to a new study from Pollara, which was conducted on behalf of PayPal Canada. The study suggests that mobile commerce has provided a reasonable alternative to traditional shopping experiences. Notably, through mobile shopping consumers would be able to avoid long lines at checkout as well as the other stresses associated with holiday shopping. Study shows consumers favor mobile platforms The study suggests that more than…
Read MoreMobile commerce in Canada could see top numbers in smartphone payments
Canadian mobile commerce companies may experience record number of payments made over smartphones. As the news is released that the initial launch of the first smartphone payments for mobile commerce could be in as little as six months, thousands of retailers in Canada have already integrated the necessary equipment to make it possible for consumers to use those devices to pay for their purchases. This has made the country a leader in the development of a mobile payment system, causing many to start speculating if it could make cash obsolete…
Read MoreReport shows 1 in 6 Canadian smartphone users scanned a QR code in December 2011
According to the recent comScore report called “2012 Mobile Future in Focus”, 53 percent of the smartphone owners in Canada have used their mobile device to complete in-store retail related activities. Among the most popular media trends involved QR codes, which have been rapidly taking off as near field communication (NFC) continues to drag its feet to get started and may still be a number of years from becoming mainstream. The report showed that among Canadian smartphone owners, 16 percent used their devices to scan a QR code during the…
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