black friday mobile Archives

Holiday mobile commerce nearly doubles at eBay

12/09/201312/07/2013 Julie Campbell

The massive online marketplace and auction site has experienced its biggest year, yet, in 2013. According to one of the most recent announcements from eBay, the company is experiencing its best holiday mobile commerce season ever, particularly when its payments through PayPal are taken into account. Though it has continued to experience strong sales since the first shopping weekend, that was a hot performer. From Thanksgiving through Cyber Monday, both eBay and PayPal saw the highest holiday mobile commerce activity that they have ever had. The volume of purchases and…

SMS mobile marketing made a large difference on Black Friday

12/06/201312/03/2013 Stephanie Beck

Though the data from the weekend as a whole wasn’t all that promising, smartphones and tablets were winners all around. As the data from Black Friday continues to be announced, everything seems to be indicating that while shopping as a whole didn’t experience too much of an explosion, small screens have truly been coming into their own, particularly in the case of SMS mobile marketing and its impact on encouraging consumers to make a purchase. When it comes to smartphones and tablets, the holiday shopping season is off to a…

Black Friday mobile commerce was led by iOS devices

12/02/201311/30/2013 Julie Campbell

Apple’s gadgets took a massive 82 percent share of the purchases on the first day of the shopping season. According to the data that was released by the Digital Analytics Benchmark group at IBM, iOS has once again led the way when it comes to Black Friday mobile commerce, as a series of reports have shown that device owners based on the Apple operating system were far more likely to make purchases than those with Android. Despite the fact that there are far more Android devices being used, they still…

Black Friday mobile payments could be the start of something big

11/29/201311/26/2013 Jorge Gonzalez

black friday Mobile payments and Shopping Trends

Today’s official start to the holiday shopping season could be defining for digital wallets. The holiday shopping season is now underway and services such as Google Wallet and Isis are hoping that Black Friday mobile payments will be the start of the explosion of use of these services by consumers. Until now, smartphone based transactions at points of sale have experienced little more than struggle. However, these mobile wallets have now gone national, and this is the first holiday shopping season in which this was the case. Moreover, there are…