Mobile payments may hold the key to convenient EV charging

Mobile Payments

Electric vehicles may be much faster and easier to charge through a new smartphone feature. Leading electric vehicle charging station and commercial application software company, SemaConnect, has just unveiled its new mobile payments option that will help to make its stations across the country much more convenient to use. This will allow consumers to charge their EVs without having to swipe a credit card. The founder and CEO of SemaConnect, Mahi Reddi, explained that “We’re focused on building more products that make it easier than ever to own and charge…

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Starbucks rules over the m-commerce world

Starbucks cashless store Mobile Marketing

Since the initial launch of the Starbucks app in January 2011, its rate of mobile transactions through smartphones has doubled, and has broken the 26 million mark. These figures mean that the café chain has surpassed all of the more obvious mobile leaders, including Google, PayPal, eBay, Visa, and MasterCard. According to a press release by the company, within the last nine weeks alone, mobile devices were used by Starbucks customers in order to complete approximately 6 million transactions, which is an increase of three million transactions over the first…

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