QR Code Press

QR codes will play a key role to mobile marketing throughout the holiday season

10/24/201210/23/2012 John Montgallo

QR Codes used for holiday shopping promotions

Major brands and companies are already revealing campaigns using the barcodes. Though mobile marketing has already been recognized as a vital driver for the upcoming holiday shopping season, what is also being discovered is that QR codes will be the heart of many of those campaigns. This technology is expected to stand out dramatically from the rest over the next couple of months. Large brands such as Target, Kraft, Tourneau, and many more have already started to incorporate QR codes into their various efforts to make certain that holiday shoppers…

QR codes used by digital system to ensure food freshness and quality

10/10/201210/10/2012 Stephanie Beck

Scanning the barcode reveals additional information about the product. At a time where food recalls and limited labeling make it very difficult to understand what is and is not safe to eat, QR codes are now being used to help to provide additional information regarding quality and freshness. Scanning the codes allow consumers to inform themselves further about the foods they buy. Many consumers find that when they grocery shop, they don’t entirely trust the labels that they see on a product. Though there are expiry dates on many items,…

QR code used in mhealth program can help save lives

10/08/201210/07/2012 Julie Campbell

The barcodes are bridging the gap between the real world and digital information for medical personnel. Though there are some critics who still won’t accept that a QR code offer some value to the mobile world, the barcodes have been showing tremendous potential in the Stop Afib program, which is working to save lives. Stop Afib is a program designed to help those with an irregular heartbeat condition. Atrial fibrillation (afib) is the most common among the various forms of irregular heartbeat medical conditions. It places sufferers at a notably…

iPhone 5 mobile wallet based on Apple Passbook

09/25/201208/06/2013 L. Green

Mobile Commerce Apple Passbook mobile wallet

This new feature skips the NFC chip and uses barcodes, instead. The iPhone 5 release is being seen as yet another Apple success and although the technology manufacturer has turned up its nose at near field communication it has still taken an important step forward in mobile commerce. Instead of NFC, it has opted to create its own type of virtual mobile wallet. These new devices feature faster wireless technology and a larger screen with better overall performance, but they also have the latest Apple iOS 6 operating system,…

QR codes to be used for mobile payments of everyday bills

09/17/2012 Jennifer Goula

The Electronic Payments Association has taken the next step in electronic funds movement. The Council for Electronic Billing and Payment (CEBP), has just announced some proposed changes to the way that the American electronic money movement network will be functioning in the future, through the use of QR codes. This latest alteration proposes that QR codes be included as a bill payment option. It is CEBP that is behind the governance, administration, and further development of this funds transfer and exchange network, and it has just released a new document…