In the United Kingdom, more than 5,000 pets go missing each week. Most never find their way back home, despite the best efforts of their owners. Over the years, emerging technologies have made it easier for people to find their furry friends when they get lost, but it can be quite expensive to equip an animal with a radio frequency chip that is always broadcasting. Tag Smart Pets, a company specializing in mobile technology for animals, has announced a new QR code service that is designed to be a cost…
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EMS Internet launches new campaign to promote use of QR codes
EMS Internet, a marketing and web design company based in the UK, has launched a new initiative that aims to promote awareness of QR codes amongst consumers. In the past, the company had erected large QR codes around its office building. Now, the codes will go mobile, as they will be attached to a pickup truck. The company hopes that the code will attract attention and make people more familiar with the codes. The company is well versed in the use of QR codes so consumers will not have to…
Read MoreNew Google Chrome extension makes online QR code scanning easier
More QR codes have begun showing up on websites in recent months. While QR codes have become very popular in the world of marketing, their use on websites can be somewhat counter intuitive. The codes must be scanned by a smart phone equipped with a barcode scanning application. These apps use the phone’s camera to decipher the information embedded in the codes. The problem is that a phone’s camera can, at times, have difficulty properly viewing a computer screen, making it impossible to scan the code. A new extension for…
Read MoreMalicious QR codes growing – Consumers may need to take steps to protect themselves
As QR codes continue to grow more popular with consumers, they are also growing more popular with hackers. The codes have become a very lucrative malicious tool for hackers looking to exploit their popularity. More codes are beginning to appear containing malicious content that can put a smart phone user’s important information at risk. The content embedded in QR codes is impossible to tell until after the codes are scanned. There are, however, some measures smart phone users can take to protect themselves. QR codes can only be scanned using…
Read MoreWorld’s first QR protection application coming from Symantec
There can be no doubt that QR codes are becoming vastly popular. Both businesses and individuals are finding uses for the codes that range from expansive marketing campaigns to personal branding. The codes are not only grabbing the attention of tech-savvy companies and consumers, however, they are also attracting the notice of people looking to exploit their rampant popularity. The number of malicious QR codes is growing and most mobile consumers are entirely exposed to the risk such codes present. Symantec, a renowned security firm, has created the world’s first…
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