Looking to stand out in your business?

QR Codes may be the next big sensation in marketing and social media, but are businesses ready to start using them? Would there be any added value for business owners to invest their time and effort into using this technology? Other countries, like Japan, have been using them for years, but here in the United States their take off hasn’t sky-rocketed just yet. Also known as 2D Barcodes, these little black and white squares have a promising future. Using them now would definitely be showing your customers that you are…

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QR Code – The Making

qrcodephone

First, let’s begin with the name – QR code, a registered trademark of Denso Wave Inc. Though Denso Wave, a subsidiary of Toyota, has a patent they have chosen not to enforce giving way to endless forms of application. They invented this two dimensional code back in 1994 as a smarter tracking system for auto parts in the vehicle manufacturing industry. This turned out to be so much more efficient, opposed to bar codes, due to the compact nature and the ability to relay ten times more information. Bar code…

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