College students may not be an ideal demographic for mobile commerce initiatives Balance Innovations has released the results of a new survey focused on college students. The survey was meant to determine the interest that these students had in mobile payments. Young people are typically targeted by mobile commerce initiatives because they are typically more tech-savvy and open to using their mobile devices for nearly everything in their daily lives. The survey found, however, that students may not be interested in mobile payments as much as would be believed. 42%…
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