australian qr codes Archives

QR codes targeted by NSW for infringement notices

09/25/201309/23/2013 Julie Campbell

The barcodes may be used in the future as an element that is included on penalty notifications. The New South Wales State Debt Recovery Office (NSW SDRO), the debt recovery office in the Australian State, is considering the implementation of QR codes on infringement notices that it issues, as the office works to provide customers with improved options for the creation of their penalty notifications. At the moment, the SDRO is on the market for a contractor that will be prepared to assist its customers. The contractor being sought will…

QR codes are the latest part of CommBank Kaching services

06/05/201306/02/2013 John Montgallo

The Bpay reader has now been added to the service, at the same time as card and PIN activation. The Commonwealth Bank of Australia has just announced that it will be using QR codes as a part of its services and has boosted its app in order to help to make the process of activating cards much more quick and easy for its customers. The service will be available for customers of the bank who use its app for iPhone. This was accomplished by adding the Bpay reader for QR…

QR codes added to Disney campaign to appeal to kids

03/18/201303/16/2013 L. Green

The new mobile marketing campaign is being launched in Australia with the target discount store. Disney and Target are now working together in Australia to reach out and connect with children through mobile marketing that is based on QR codes printed onto an interactive virtual wall. The interactive mcommerce experience was designed to be used for only this past weekend. The location was at a cinema in Sydney and it was created in order to use QR codes to form a child friendly experience. Though Disney is experienced in the…

QR codes are unfamiliar to 62 percent of consumers in Australia

11/17/201211/15/2012 Stephanie Beck

Australia Mobile payments Commerce QR Codes

Though they are a widely recognized form of mcommerce marketing, they still haven’t made it. Mobile marketing has seen significant controversy over the subject of QR codes, and following a survey in Australia, it is clear why there has been such a range of opinions on the topic. Though the quick response barcode technology shows significant potential, its success is unclear. There have already been highly successful campaigns that have used QR codes, which can be used as a level of proof that they offer a link between the real…

QR codes get a boost from Boxtcode’s added touch

10/23/201210/22/2012 Julie Campbell

Four digits may make all the difference to where the barcodes have been lacking. Boxtcode, an Australian startup that has only just been launched, has opened with a bang, as it intends to change the world of QR codes by solving the issues relating to their limitations through its new location based mobile marketing tool. This new solution is designed to take away the struggles associated with these barcodes. The principle behind the new tool is quite simple. What Boxtcode is proposing through its use is the link between the…