Augmented reality system could turn nearly any surface into an interactive interface Fujitsu Laboratories, a leading technology firm, has developed what it calls a next generation user interface using augmented reality. The system developed by Fujitsu is designed to accurately detect the hand gestures of a user, tracking finger movements with acute precision. Fujitsu claims that the system is capable of creating a highly-interactive touchscreen-like interface on nearly any surface in the real world. This is accomplished through the use of augmented reality technology. Augmented reality begins breaking away from…
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Augmented reality photos come alive with a new HP experience
The latest service from the company allows users to incorporate video into their still images. HP has just announced the release of its HP Live Photo service, which provides consumers with an entirely new and enhanced image printing experience through the use of printed photographs into which short video moments have been embedded. At the moment, this experience is available only to iPhone users, through a free app. The HP Live Photo App is currently designed exclusively for iPhones. It gives users the ability to create, share, and view images…
Read MoreVisualitee introduces new augmented reality apparel
Augmented reality apparel growing in popularity Augmented reality apparel is becoming more of a reality as the technology becomes more common. Visualitee, a purveyor of augmented reality apparel, has announced the launch of a new line of high-tech t-shirts for tech-savvy consumers. Every shirt associated with the company’s new line contains an augmented reality experience, which can be unlocked using a smart phone equipped with an augmented reality application. The t-shirts are backed by augmented reality technology from Zappar. Technology and clothing continue to blend together Augmented reality technology has…
Read MoreUnlock the Invisible with Your Mobile
Reveal and enjoy animated 3D art hidden in adverts and claim exclusive discounts on the go with latest app update from onvert.com. Onvert.com, the most accessible augmented reality service; announces today the astonishing new features of its latest 1.6 version, available now to download from Apple iTunes and Google Play. Key features include: • Animation – see things spin, move and react to gravity and location as you move • Vouchers – collect embedded discounts as you scan • Screen Capture – share your photos of the action • New…
Read MoreNew Look launches augmented reality marketing campaign
Augmented reality campaign aims to connect with tech-savvy fashion lovers Augmented reality and fashion have grown closer together in recent months. The technology has enabled designers to show off their creations in a new way. It has also enabled consumers to take part in digital fashion shows and try on virtual clothing. New Look, a leading fashion brand in the United Kingdom, has launched a new advertising campaign that seeks to leverage the interactive power of augmented reality. The brand believes that the campaign will be a hit with consumers…
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