Tag: augmented reality trends

Snapchat augmented reality leading the way, says research

Jorge Gonzalez
snapchat augmented reality medical health

New data shows that mobile AR technology is being driven by certain social media tools. eMarketer released a report showing that Snapchat augmented reality is fueling the popularity of that technology, particularly when it comes to mobile device use. The report pointed to Snapchat Lenses as a leader with the tech, followed by Facebook and Instagram. The eMarketer report indicated that while Snapchat augmented reality may be the top driver for AR tech use, Facebook Stories and Instagram Stories are both playing their own roles. Although augmented reality took a…

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The augmented reality marketplace is suddenly taking off

L. Green
Augmented Reality apps

At the same time that virtual reality is carving out a space for itself, ABI Research says AR is also heading upward. Though virtual reality technology has been receiving a very large amount of attention from the media over the last short while, the augmented reality sector has also been seeing a tremendous amount of growth and it looks as though this is going to continue into the future. A recent data analysis of the industry has shown that products with AR tech will be making up a larger market…

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Massive growth expected for augmented reality market

Jennifer Goula
smartphone Google augmented reality

A recent report has released a prediction that says that a CAGR of 88.5 percent can be expected. The augmented reality marketplace in 2015 is now in the spotlight as researchers have been examining its progress and have determined that there is a great deal of growth currently occurring and that is still on the way. This includes the entire AR technology industry, from software to hardware like smartglasses and HUD/HMDs. The report was entitled “Global Augmented Reality Market 2015-2019”, by Infiniti Research Limited. It involved an analysis of data…

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Boeing looks to augmented reality to improve worker efficiency

Sam Lambert
augmented reality glasses patent (note: these are not real ar)

The aircraft manufacturing giant has shown that AR technology can improve information availability. In Santa Clara, California, at the Augmented World Expo, speakers discussed the barriers of adoption to augmented reality and helped to show the many practical uses for the technology that can make it more than worth the while of companies to take it on. Boeing was among the top proponents for the use of AR tech, and it shared its own internal study results. While Boeing wasn’t the only one at the event that was applauding the…

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Augmented reality may be 30 percent bigger every year

Julie Campbell
online augmented reality

Research is showing that the AR technology market is experiencing a steady rapid growth. According to a recent study by TechSci Research, the augmented reality market in the United States is expected to grow by 30 percent every year from now until the close of 2018. This trend is the result of the growing familiarity among consumers with AR technology. The TechSci Research results also indicated that as time progresses, there will be a much greater push in augmented reality, which will drive the technology forward and will bring about…

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