Tag: augmented reality apps

Google augmented reality goal is “100 million” devices before next spring

Sam Lambert
smartphone Google augmented reality

The search engine giant is geared up to bring an AR technology to millions of devices throughout the winter. A recent Google augmented reality announcement revealed the search engine giant has plans to rival Apple in the AR technology sphere. The reason is that its future upcoming platform that will make it possible for Android phone users to use AR apps without hardware changes. Apple has been working on its own iOS update which will include a push toward augmented reality use. At the same time, a Google augmented reality…

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Virtual and augmented reality market is on the edge of an explosion

Stephanie Beck
Android Pokemon Go augmented reality market

A new report forecasted an annual doubling in spending for AR and VR technology from now through 2021. The International Data Company released a report focused on the future of the virtual and augmented reality market. It predicts that global spending on VR and AR technology will double each year from now through 2021. That prediction is not at all limited to the sale of games and headsets but goes far beyond in the tech’s uses. The virtual and augmented reality market is still exceptionally young but is preparing to…

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Augmented reality apps take off among beauty brands

L. Green
beauty augmented reality apps makeup nails

AR tech is becoming a very familiar component in style and cosmetics applications. With Pokemon Go encouraging millions of players around the world to “catch ‘em all,” augmented reality apps are now a familiar sight. However, as popular as that game app may be, it is among beauty brands that the mobile technology is seeing notable growth. Mobile commerce has become a massive focus in the beauty industry, which is a highly visual market. As beauty brands rely heavily on the ability to show consumers exactly what they’re getting, augmented…

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The augmented reality marketplace is suddenly taking off

L. Green
Augmented Reality apps

At the same time that virtual reality is carving out a space for itself, ABI Research says AR is also heading upward. Though virtual reality technology has been receiving a very large amount of attention from the media over the last short while, the augmented reality sector has also been seeing a tremendous amount of growth and it looks as though this is going to continue into the future. A recent data analysis of the industry has shown that products with AR tech will be making up a larger market…

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Augmented reality apps get a shot in the arm from wearables

Julie Campbell
augmented reality technology Mobile commerce

According to findings from Juniper Research, AR applications will gain from enterprise head-mounted devices. Juniper Research has now released some of its newest findings, which have revealed that augmented reality apps stand to experience a significant boost once enterprise head-mounted devices begin to truly take off. The findings predicted that by 2019, these AR applications will have generated $2.4 billion in annual revenues. That type of income for augmented reality apps represents a considerable growth from the current trends. Last year, the earnings for those applications were estimated to have…

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