Augmented reality campaign launched by Destination New South Wales

Mobile Commerce

Tourism agency utilizes augmented reality to connect with foreigners and natives alike Australia’s Destination New South Wales tourism agency has launched a new marketing campaign that makes use of augmented reality. The tourism agency has chosen augmented reality because of its interactive features. This interactivity has won the technology the acclaim of the marketing industry as a whole. Advertisers are beginning to make use of augmented reality to connect with consumers who have been on the lookout for more chances to engage in dynamic digital content. Interactive technology gaining ground…

Read More