Amazon QR codes launch augmented reality experiences

Amazon QR codes - Amazon Box

The e-commerce giant is printing the barcodes on its boxes for use with a quietly launched app. Amazon QR codes are being added to the company’s shipping boxes to work with a new augmented reality (AR) application it recently quietly launched. The idea it to use the app to scan the barcodes for an “interactive, shareable” AR experience. The app is plainly called “Amazon Augmented Reality.” It uses the Amazon QR codes to provide a “fun way to reuse your Amazon boxes until you’re ready to drop them in the…

Read More

AR tech for anatomy students in Australia helps boost spatial awareness and accessibility

AR tech for anatomy students - mobile phone and stethoscope

La Trobe University in Australia is piloting AR and VR tech to help students learn about the body. La Trobe University is piloting AR tech for anatomy students that also includes VR tech. The Australian university announced that the pilot of the technology is being used to help increase spatial awareness, accessibility and explorative learning. The digital innovation provides students with around-the-clock access to 3D anatomy images. The augmented reality (AR) technology offers students 24-hour access to three-dimensional anatomy images via their phones, iPad or computers, according to La Trobe’s…

Read More

New augmented reality HMD helps revolutionize the AR experience

Augmented Reality HMD - Department of Engineering, University of Cambridge - YouTube

Engineers from Cambridge University have developed a realistic 3D viewing experience. Cambridge engineers at the Centre for Advanced Photonics and Electronics (CAPE) have developed a new augmented reality HMD that not only provide a realistic 3D viewing experience, but manages to do so without the common side effects of eyestrain or nausea. The device displays images on the retina using pixel beam scanning. The AR (augmented reality) HMD (head mounted display) is equipped with an enlarged eye-box. The eye-box is scalable and features an increased field of view of 36…

Read More

New AR social app to revolutionize photo sharing among friends

AR socila app - person taking picture with smartphone

Winsche Studios has announced the upcoming launch of its doRRtal app. The augmented reality (AR) developer will be launching an AR social app called doRRtal. The new social media app will be equipped with the ability to enable smartphone users to take 360 degree photos and share these with their friends. The AR social media app will allows users to use their phone as a “door” they can walk through. The unique augmented reality approach lets users create, share and view fully immersive 360 degree photos on their smartphones and…

Read More

Outdoor planetarium creates unique augmented reality experience

augmented reality experience - Person looking at night sky stars - constellations

AR tech helps planetarium visitors understand the stars in the night sky. ObservEtoiles is a one-of-a-kind outdoor planetarium augmented reality experience located in Quebec, Canada. In fact, ObservEtoiles claims to be “the world’s first open air augmented reality planetarium. Visitors are taken on a detailed tour of the night sky. The unique 90-minute show enables visitors to take a virtual trip through the solar system, which includes a detailed tour of the actual night-time sky, reported CityNews. The newly launched show is currently held weekly every Saturday night and is…

Read More