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Augmented reality apps get a shot in the arm from wearables

04/29/201504/27/2015 Julie Campbell

augmented reality technology Mobile commerce

According to findings from Juniper Research, AR applications will gain from enterprise head-mounted devices. Juniper Research has now released some of its newest findings, which have revealed that augmented reality apps stand to experience a significant boost once enterprise head-mounted devices begin to truly take off. The findings predicted that by 2019, these AR applications will have generated $2.4 billion in annual revenues. That type of income for augmented reality apps represents a considerable growth from the current trends. Last year, the earnings for those applications were estimated to have…

Augmented reality toy from Lego enhances traditional experience

08/20/201408/18/2014 Julie Campbell

The new AR tech companion app brings an entirely new level to play time with these plastic building blocks. Lego has fully embraced augmented reality technology with the development of its new Fusion sets, some of which are already available on store shelves and more of which are likely to create quite a splash during the holiday shopping season. There are already three Lego Fusion sets that are available, with at least one more that is on the way. The new augmented reality experience allows children of all ages to…

Augmented reality vinyl album brings digital life to vintage tech

05/29/201405/27/2014 Julie Campbell

Brian Eno and Karl Hyde have released an old school record that is more than meets the eye. When it comes to vinyl records, there is a powerful and ongoing debate about whether analog or digital is superior, but through the use of augmented reality, a recent project has brought the two together in a unique and highly fascinating way. The new album release, Someday World, by Brian Eno and Karl Hyde has used AR tech on vinyl. The augmented reality element to this new album release was meant to…

Augmented reality glasses competition is on the rise

04/25/201404/23/2014 Julie Campbell

smartspecks augmented reality glasses - the crazy ones episode

A new product called Smartspecks is meant to give Google Glass a run for its money. While Google Glass has been working very hard to position itself as the leader of the augmented reality glasses market, some serious competition has started to move in, which has decided to price its devices at a considerably lower amount. Smartspecks have joined in the marketplace among the others that are competing with Google Glass. These augmented reality glasses by LaForge Optical will have an original version available for $200. That said, the price…

Augmented reality may finally be getting big

03/06/201403/04/2014 Jesse Collins

Google Glass augmented reality games and phone technology

A range of different devices, technologies and uses have started to send AR into the mainstream. The number of startups that have made their way into the augmented reality space is now growing faster than it ever was before, and as a part of that, everyone from game developers to mobile marketing firms are working to try to make use of this technology in the best possible way. Among the latest trends has been the testing of AR as a part of various types of mobile device enabled marketing features.…