The Apple Watch Series 4 has been granted FDA Clearance for ECG monitoring. Receiving clearance from the U.S. Food and Drug Administration (FDA), makes the new Apple Watch the first consumer device to receive this clearance from the federal agency to operate as an over-the-counter (OTC) ECG-monitoring device. The Apple Watch Series 4 is one of the only devices on the market to provide users EKG readings. Upon the unveiling of its new Apple Watch, at its September event, the tech giant confirmed that the approval its smartwatch received from…
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Apple Watch breaks the wearables shipments record
The iPhone maker shipped 8 million of the smartwatches during the last quarter of 2017. New research released by Canalys reveals that the Apple Watch has easily broken the record for the largest number of units shipped in the wearable technology category. The iPhone maker sailed far beyond the previous record set by Fitbit by shipping 8 million smartwatches in the fourth quarter of 2017. The launch and popularity of the Apple Watch 3 is credited as a major contributor to the success. The Apple Watch has been heavily criticized…
Read MoreCo-inventor of Swatch scoffs at Apple Watch
According to Elmar Mock, the smartwatch should be seen more as a type of toy than a timepiece. Elmar Mock, one of the Swatch watch co-inventors, has set the insults flying when it comes to the Apple Watch, having called it nothing more than a toy and not a type of clock that should be taken seriously. In a recent interview, Mock didn’t hold back his opinions about the rival smartwatch from the tech giant. Swatch already has its own version of a smartwatch. His brand is based on wrist…
Read MoreOnly one in five American Apple Watch purchases shipped in first weekend
Despite the fact that there were many smartwatches that were pre-ordered only 22 percent of buyers received them. The Apple Watch may have started shipping on Friday, but despite the fact that there were many buyers who had preordered their devices – and that the only way to actually purchase this smartwatch is by ordering it online as opposed to buying it directly in-store – the majority of customers were still left waiting to receive their wearable technology. Data released from Slice Intelligence, estimated that only about one in five…
Read MoreApple Watch selling strategy may have held back potential
The small number of stores that offer the device all but killed the typical frenzy associated with a launch day. While the Apple Stores did see a trickle of tech fanatics turning up for the initial launch of the Apple Watch, the launch of the company’s first smartwatch didn’t come close to the hype and frenzy that has been associated with virtually every other product it has issued since the original iPhone. The reason is that the company developed a new type of selling strategy for its smartwatch. Buyers have…
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