Tag: app developer

Developers of Android apps can create products for Google TV ahead of 2011’s upcoming hardware

John Montgallo
Google

Google has announced a new preview version of its Android Software Development Kit (SDK) Google TV add-on, which is a software element that will give developers the ability to create apps for Google TV. Google TV for Android has been in operation since October 2010, and was met with a great deal of hype. That launch included significant hardware partners such as Logitech, Dish Network, Sony, and Intel. That said, retail sales weren’t quite what had been hoped for. The purpose of Google TV was to join the internet and…

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The world looks to the Apps World Asia 2011 for digital marketing developments

Sam Lambert
Apps World Asia 2011

Singapore is hosting the Apps World Asia 2011, as well as the Social Media World Forum Asia 2011, which will show the continent, and the world, some of the latest new developments in digital marketing technologies. These conferences will occur at the same time at the Suntec Convention Center, over September 1st and 2nd, and will draw the industry’s top brands and personalities in the world to discuss the use of apps and social media by organizations seeking to build the connection with their customers and grow their brand awareness.…

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Aegis Media buys stake in TigerSpike for $11 million

Sam Lambert
Augmented reality mobile marketing

The Aegis Group media buying and marketing division, Aegis Media, is giving its mobile activity and assets a significant boost by taking up a minority stake of an undisclosed size in TigerSpike. The $11 million purchase was made into the app developer for blue-chip companies such as News Corp., Telegraph Media Group, The Economist, and Mail Online. TigerSpike is also a provider of mobile media services for internationally recognized brand names. Though TigerSpike is a Sydney-based, it also has offices in New York and London, with intentions to establish themselves…

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