QR codes based strategy launched by Alibaba

qr codes shopping

Quick response codes are being used at the center of the new Mashang Tao unveiling. Alibaba Group, the massive Chinese e-commerce company, has just announced the official launch of its business strategy, called Mashang Tao, and at the center of it is a platform based on QR codes. The strategy is designed to boost the integration of quick response codes into the overall Alibaba experience. The company has launched its merchant platform using QR codes to integrate those barcodes into the Alibaba Group family of e-commerce websites. This strategy is…

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