QR codes enhance learning at Iowa school

QR codes school library smartphone barcodes

The barcodes are being used to increase interactions in the lessons being taught to elementary school students. Van Meter Elementary, an Iowa school, is using QR codes to help to make learning more interactive for its students during their technology and library times throughout the week. By scanning the barcodes, the students are directed to specific websites relevant to the topics. Located near Des Moines, the school is moving forward with technology that will allow its students to scan QR codes in order to be able to view book reports…

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Fox uses QR codes for virtual store movie marketing in the United Kingdom

QR Code Virtual Store

Twentieth Century Fox has announced the launch of its new “virtual store” which will use QR codes and other mobile techniques in order to sell movies to UK consumers through the use of their smartphones. The marketing campaign for the virtual store includes bus shelter ads in large cities which feature QR codes alongside the movie titles that are available for purchase in the virtual store. When a smartphone user scans the 2 dimensional code, it launches the HMV retail page specific to the movie product associated with the code.…

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