QR code stamps with Postagram creates a whole new feel…
Startup company, Sincerely, known for its greeting card and photo printing mobile apps, has announced the release of a massive update to its Postagram application, so that it will now include scannable QR code stamps, post office tracking, and “Sincerely Magic”.
The Sincerely Magic feature has been implemented in Postagram for the first time, but it will likely also make its way to PopBooth, Dotti, Sincerely Ink, and other products from the company as their updates arrive. This feature will allow for the generation of a connected database of all of the Sincerely app product users. This will help to make it easier for these app users to send snail mail cards to anyone on the database, even if the only contact information they have is their email address.
These days, people exchange email addresses frequently, but snail mail addresses aren’t used as often, making it much more challenging to send a greeting card through the post. This new database is meant to make it easier for individuals who need those addresses only when it comes time to send something such as a gift, a formal invitation, or a printed photograph.
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Postagram is not the first to attempt to create this type of database for email and/or mobile-to-print mail solutions. Others that have already stepped into this arena include Hipster, Postful, Red Stamp, and SnailMailMyEmail, as well as the direct competition of Postagram, Postcardly. However most of those attempts have not achieved to get past the vital obstacle of being able to obtain the mailing addresses of users in the first place.
It is this hurdle that Sincerely has chosen to cleverly overcome. With the user’s permission, the app automatically performs a search within the address book of the mobile device in order to load a list of all of the Sincerely product-using individuals with whom you are connected and completes his or her address book with Sincerely.
At the moment, the app uses email addresses in order to match contacts with other Sincerely product users. However, it intends to add Facebook friends to this ability in the future.
When the card has been sent, it will be traceable, and once the user receives a card, it will also include a QR code that can be scanned for an enhanced and more interactive experience.