This program, like all of the rest of the NFC technology based systems, have been slow to be adopted.
Mobile payments providers are clearly becoming frustrated with the slow uptake among consumers and many – including Isis – are coming up with new solutions to help to boost their appeal even when it involves adopting new technologies.
Isis is now getting ready to roll out the latest version of its own solution, by the end of the year.
As we reported from Money 2020, there are a number of new strategies that have been integrated into the previous version of the Isis mobile payments wallet. This is meant to help to boost their competition against rivals such as Google Wallet – which has also opted to add new technologies such as QR codes, as we reported from that same event.
The mobile payments market is becoming increasingly crowded and solutions need to do more to stand out.
There are many different types of mobile payments services springing up that are building the competition in this sphere. Some are quite simple and straightforward, though many remain quite difficult to use and aren’t yet delivering on the convenience level that they have promised. Among the top players are currently Isis, Google Wallet, Square, PayPal, and a few others, though there are a large number of other smaller participants, as well.
Some of the mobile payments solutions are only mobile on the side of the merchant, but still require a credit card to be used, such as that involving Square. However, the wallet versions, such as those from PayPal, Isis, and Google, are card-free and allow the device to replace the swipe of the plastic.
In the case of the Isis mobile payments solution, the nationwide launch was slated for the end of the year, having been only in pilot cities until now. However, it appears that this digital wallet’s rollout will be much sooner than expected. In fact, it is believed that it will be out within the upcoming weeks, which could potentially change the face of the sector quite dramatically from the way that it appears at the moment.
