Category: Social Media Marketing

Every business should be familiar with social media marketing due to Facebook, Google+ and LinkedIn. We post helpful articles on how to as well as news related topics.

All social media apps have risks similar to TikTok

John Montgallo
different Social media apps

A transparency group is cautioning that the Chinese platform isn’t the only one posing risks. A nonprofit advocacy group called the Tech Oversight Project is urging Congress to hold US social medias accountable ahead of hearing testimony from TikTok’s CEO. The group says the US platforms pose similar national security and mental health risks to TikTok. The nonprofit has stated that Alphabet Inc.’s Google, Meta Platforms Inc.’s social media apps such as Facebook and Instagram, Apple Inc and Amazon.com Inc’s products all employ comparable harmful business practices to TikTok. Moreover,…

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Meta acquisition of Within Unlimited virtual reality company closes

L. Green
Virtual reality - Acquisition - Business

The Facebook parent company was able to win an antitrust lawsuit filed against it by the FTC. When Meta recently won an antitrust lawsuit filed against it by the Federal Trade Commission (FTC), the judge required the company to wait a week before closing its acquisition deal of virtual reality company Within Unlimited. The FTC’s lawsuit sought to stop Meta from being able to purchase Within Unlimited. Meta’s efforts to purchase the virtual reality company best known for its Supernatural fitness application were delayed by over a year as it…

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Meta Platforms launches a “Year of Efficiency”, and its stock takes off

Jorge Gonzalez
Meta Platforms - Stocks

CEO Mark Zuckerberg has vowed to work on achieving improved efficiency and decision making. Facebook founder and Meta Platforms CEO Mark Zuckerberg has been pouring billions into the digital metaverse world and the company has been bleeding money as a result of these ventures. The company is now committing to focus its attention on the more immediate problems it is facing. Following drooping stock prices and substantial losses, Meta Platforms will now be buckling down and looking to correct its more immediate problems, such as sending its users improved relevancy…

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Twitter’s new For You page angers its users

Jesse Collins
Hydrogen Bus Pilot - Edmonton Hydrogen Bus Project Fuels Hope for Green Energy Economy - CBC News - Image 2

The social media platform now defaults to a layout somewhat like TikTok and users don’t like it. Twitter users are beginning to see a new algorithmically driven For You page style feed similar to the design that TikTok presents upon initially opening the application. Users of the platform have been quite outspoken over their dislike of the new format. The new For You page is a feed of the tweets made by other users that are followed, in combination with tweets from other accounts that are suggested by the platform’s…

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