More paid features slated for Meta apps

Meta apps - Facebook and Instagram logos

Facebook and Instagram are among the applications that are lining up for additional premium features. A newly established team focused on Meta apps are getting ready to identify and build “possible paid features”, including Facebook, Instagram and WhatsApp, according to an internal memo issued to the company’s employees last week that was cited in a The Verge report. The new division of the company is its first step into the development of paid social media features. The company’s social media platforms have billions of active users. That said, the Meta…

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Twitter Blue edit button testing to begin among certain subscribers

Twitter Blue - Mobile Phone with Twitter logos

The paid social media subscription service has only launched in the US, Canada, Australia and New Zealand. The new Twitter Blue edit button was announced last week and paid subscribers in the US, Canada, Australia and New Zealand will start being tested as early as the end of this month. The new feature will make it possible for users to ad or remove tags, edit tweets or reorder attached media. The Twitter Blue edit button will allow those changes to be made “a few times” within a half hour of…

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YouTube TV app likely to obtain Short and split screen features

YouTube TV app

This will make it possible to view the platform’s shorter videos and watch multiple simultaneous live feeds. The YouTube TV app for Android TV and Google TV will soon have new features including the ability for users to play Shorts, the shorter-form videos on the platform in addition to a split screen function that allows users to watch as many as four live feeds at a time. The new features have yet to be officially confirmed by the video platform behind the application. According to media reports, company employees have…

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What is Сold Lead: Successful Business by Converting Leads

What is Сold Lead Successful Business by Converting Leads

When it comes to sales and a question: “What is cold lead?”, it refers to someone who has not previously interacted with your company. They may have seen an advertisement or social media post, but know nothing about your products or services.  The Concept of a Cold Lead A cold lead is a contact who has not previously interacted with your company. They may have seen an advertisement or social media post but know nothing about your products or services. It is believed that there are always fewer cold leads…

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Making Use of QR Codes in Your Social Media Strategy

how to use qr codes in social media

There was a time when QR codes weren’t even acknowledged by your average joe, let alone used in everyday life. But then came the pandemic and with it, a newfound appreciation for the conveniences QR tech can offer. And suddenly, this decades-old invention — once considered a passing fad —  is seeing a dramatic rise in popularity among consumers. Nowadays, it’s not uncommon to see people using QR codes to make payments, look up product information, and even access menus at restaurants. What’s more, QR codes are also becoming increasingly…

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