The necessary application is now available at the Apple App Store.
Google Offers mobile commerce program is now allowing iPhone users to purchase and redeem the deals that they have available through their partners.
The application can be downloaded for free from the Apple App Store, as Android device users already do.
According to the Google Offers product manager, Robert Kim, “People are using their phones more than ever to search for deals around them.” Kim added that from the time that the program’s app was first launched for Android last fall, they’ve discovered that users are spending three times more through the mobile commerce app than they are on the website. He explained that “We created the Google Offers app for iPhone to give iPhone users access to great deals on the go, wherever they may be.”
Now, iPhone users are also able to take advantage of these opportunities to save (and to spend) through an app designed for their devices. Consumers can find local mobile commerce offers by using a search within a specific category, or by using the map view feature. They can also browse through the various offers that are available, and both save and track them in case they are interested later on, using the tab called My Offers.
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iPhone device users can also use the app to redeem the offers at the point of sale.
This way, there is no need to print the voucher and bring it in on a sheet of paper. The app also alerts users when new deals have become available, or when a deal that they have already saved or purchased is coming close to its expiration date.
Kim also mentioned that aside from the App Store and Google Play, the application is also available for download, in both versions, directly from the Google Offers website. “We’re always looking for ways to bring relevant information to users, wherever they may be, across platforms,” he said.
This is only the latest in a number of efforts that Google has been making to boost its mobile commerce strategy over the last year.