Two major online gambling studies have shown that the online casino gambling industry is still growing and that an increasing number of people are using their mobile devices to access these sites and their games.
A Forrester Research study showed that among American consumers who take part in online gambling, 59 percent use the mobile web.
Furthermore, the results of research performed by H2 Gambling Capital indicated that the growth of the mobile online casino gambling industry is showing no indication of slowing down for many more years. In fact, quite the opposite. The industry should be able to sustain a solid growth rate over many upcoming years.
The latter study also showed that mobile casino gamblers will be changing their usage patterns over the next five years or so as some mobile devices such as smartphones and tablets increase in popularity – while other devices fade into the background.
H2 Gambling Capital’s study also suggested that by 2015, the mobile gambling market would be worth 5.4 billion Euros. This would mean an annual growth rate of 19.3 percent. It also indicated that the most popular games will move away from today’s preferred sports betting games and that mobile users will have a greater leaning for mobile bingo, casinos, and poker apps.
Today’s mobile gambling market is worth approximately 2.22 billion Euros – not including illegal online gambling operations, which aren’t as easy to measure.
Regardless of the state of the rest of the stock market, over the last few months, every publicly listed casino company has shown positive numbers.
