The mobile transaction solutions company headquartered in Hungary is partnering with the Japanese giant.
Cellum Group has signed an agreement with Deloitte Touche Tohmatsu LLC to launch a new QR code mobile payments service.
The idea is to bring the quick response code based transactions into Japan with more widespread success.
Cellum, a mobile transaction solutions company, signed the deal with one of Japan’s largest professional services firms. The two companies want to overcome the hurdles of QR code mobile payments and create a mainstream service within the country.
A press release from the Hungarian company described the new mobile payments deal. Deloitte will introduce the quick response code based Cellum products to its Japanese business partners. This strategy will provide Cellum with the step into the country it has needed but that it may not have been able to achieve on its own. By partnering with an established Japanese company, it is able to conduct business in a way that is appropriate and respectful within that culture.
The Japanese market provides the companies with an exciting QR code mobile payment opportunity.
“Japan is a very exciting market with a unique culture that we need to treat with respect. Instead of forcing a one-size-fits-all approach, we need to take tailor our solutions to their local needs. We are fortunate to have a highly flexible technology that allows us to easily do just that,” said János Kóka, the Cellum chief executive officer, as quoted in the media release.
Both companies are very hopeful about the future of the partnership as well as the introduction of the new type of QR code based transaction in the Japanese market. The two companies each bring important components to the table, making it possible to offer a strategy they could not achieve on their own – at least not with cost effectiveness and efficiency.
“We have high hopes for Japan and we see tremendous opportunity in the deep expertise that Deloitte Touche Tohmatsu LLC brings to this partnership,” said Kóka in his company’s release.
Deloitte is a massive multinational professional services with an extremely broad reach. The company is referred to as one of the “Big Four” accounting organizations. Moreover, it is the largest professional services network on the planet by both the number of professionals it employs and by its revenues. Partnership with this company for Cellum’s QR code mobile payments offers substantial reach.