4 QR Codes to Attract Holiday Shoppers In 2013

The holidays are right around the corner, and if you haven’t prepared your online shop for the holiday shopping season… now is the time to do so. One of the easiest ways to attract holiday shoppers this year is through the use of QR codes.   Example QR code:     (Scan this QR code with your mobile device to get a free holiday marketing guide)    QR codes can be scanned with mobile devices and make it possible for shoppers to turn any point of interest such as store…

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How to Determine If Responsive Design Is Right for Your Online Shop

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In the past year, responsive web design has become one of the most popular solutions for presenting websites on mobile devices, but is it the best solution for mobile commerce? Responsive design is even recommended by Google as the optimal way to serve mobile users, but will it provide your mobile customers with the online shopping experience that maximizes mobile sales? Let’s look at some potential advantages and disadvantages of responsive design for mobile commerce to help you make a more informed decision about whether responsive design is right or…

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