The School of Hard Rocks…Hotel That Is

Hard Rock Hotel

The Seminole Hard Rock Hotel & Casino in Hollywood, Florida, has announced their partnership with MacroView Labs to develop a series of mobile applications that will connect visitors to the various attractions associated with the venue and its surrounding area. QR codes will also be used to connect with incoming tourists as the transition from winter to spring amps up. The codes will be linked to the mobile applications themselves, giving smart phone users the ability to download the applications with a simple scan of the code.

The applications contain exhaustive information on the many attractions and events of the hotel and casino. Visitors will be able to look up concerts, hotel rooms, spa treatments and find information on restaurants and bars. They will also be able to make reservations online once they find what they are looking for.

“Whether they are already at the Seminole Hard Rock or if they’re planning a visit, our apps offers users the ability to access the information they need for their stay,” says Jeanine Repa, senior vice president of brand marketing for Seminole Gaming.

“Mobile technology is changing the travel experience, giving consumers immediate access to location-aware functionality,” says Aaron Ezra, CEO of MacroView Labs.

The application already offers many features, including the ability to order room service from anywhere. There are plans to introduce more features in the future, as more people begin utilizing the app.

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