Augmented reality application focuses on young consumers

mobile commerce demographics

Pulp Strategy launches new application to give companies an edge in ground marketing Pulp Strategy Communications, an experiential marketing and digital communications agency, has launched a new augmented reality application that is meant to combine the digital and print worlds. The application is meant to add a new dimension to print media, which has struggled to stay in the interests of consumers due to the availability of new gadgets that have made some forms of print media obsolete. The augmented reality application allows for static creatives and collaterals to be…

Read More