The Yeastie Boys brewing company in New Zealand is cutting edge in many ways. A New Zealand brewing company called the Yeastie Boys is making waves in a number of ways, by making its recipe available to anyone who wants it, as well as by offering this information by way of QR codes printed on their bottle labels. The Digital IPA features five different quick response barcodes that can be scanned with smartphones. This India Pale Ale bottle label features the metallic blue QR codes that direct the smartphone user…
Read MoreQR codes on open source beer wins top honors
