Mozilla places focus on “do not track” feature for mobile

Mobile Commerce news

Mozilla, creator of the popular Firefox web browser for computers, has announced that it is now developing an open-source operating system for both tablets and smartphones that will supports “do not track” from its very foundation. Many standard web browsers for computers now include a feature that allows users to opt out of online tracking with a “do not track” option which indicates to third parties – such as marketing companies, advertisers, etc. – that the user does not want to be tracked. This option has been exceptionally limited for…

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What impact with the New iPad have on online retailers?

mobile commerce ipad 3 retail

It should come as no surprise to retailers that mobile commerce is now becoming a vital part of remaining competitive, but what many people are wondering is what sort of difference the New iPad will be making in this marketplace and what that will mean to the holiday shopping season for this year. There are already over 82.2 million Americans who use smartphones, and online retailers are making certain that they optimize their websites in order to cater to these consumers. That said, the release of the “iPad 3” is…

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Sony opens up about the augmented reality technology behind the Playstation Vita

Augmented reality’s incorporation into the world of gaming is currently being championed by Japanese developer Sony and their new handheld device the Playstation Vita. In the months and weeks before the handheld console was released, Sony had touted the device as one of the most advanced gaming platforms ever made. This was mostly because of its use of augmented reality. The company kept the specific details of the technology used in the Vita under wraps, even in the days before its release. Now, however, Sony is finally willing to show…

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lifeClipper augmented reality experience creates an alien world that people are free to explore

Augmented Reality Video

Augmented reality is teeming with possibilities. As the technology garners more attention, developers around the world are keen to push the boundaries of the technology to unlock new experiences. This is especially true in the world of art, where technocratic artists are looking to blur the lines between the imagination and the real world. lifeClipper, an open air art project in Switzerland, is taking this concept to an extreme. The developers and artist behind the project jokingly claim that it could make LSD obsolete. The lifeClipper project is entirely housed…

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Total Immersion to show off D’Fusion platform at CeBIT 2012

Augmented Reality

Total Immersion, a leading developer of augmented reality software, has announced that it will be showing off its latest program at the CeBIT 2012 conference in Hanover, Germany. The company will be letting attendees get their hands on the D’Fusion platform, a 3D rendering platform that is designed to create immersive augmented reality experiences. The platform will be used on the Intel’s Ultrabook and Total Immersion believes that it will push the boundaries of the powerful computer platform. The D’Fusion platform is designed to build entertaining augmented reality gaming experiences.…

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In the wake of the Mobile World Congress, Aurasma continues to make waves in the tech world

Aurasma AR App

The Mobile World Congress has come and gone, but the technology community around the world is still buzzing with what developers showed off during the conference. Like many similar events last year, the star of this year’s show was augmented reality. Acclaimed AR developer Aurasma was able to garner a great deal of attention during the conference by proving the concept that augmented reality could be used anywhere as true. The company showed off the various ways that the technology could be used, none of which relied on lighting, special…

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iOnRoad shows off its technology at the Mobile World Congress

The technology community is abuzz with news from the Mobile World Congress in Barcelona, Spain. The event is an annual gathering of some of the most innovative technology companies in the world. These companies often bring their latest projects to the event as a way to show off what they have been working on. Augmented reality was a major focus at the event, as many companies have been developing new platforms and applications making use of AR. iOnRoad is one such application that aims to make driving safer through the…

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Microsoft shows off their new augmented reality mirror called Holoflector

Microsoft is currently working on a new type of augmented reality system that could change the way people see themselves. The famed technology company showed off a series of prototypes this week at the Microsoft TechForum event in Redmond, Washington, for their new augmented reality mirror called the “Holoflector.” While the name may sound a little corny, the technology behind the system is the true star. Microsoft claims that their system is one of the most advanced AR systems and was eager to show off how it worked. The Holoflector…

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Texas Instruments shows off new OMAP 5 platform at the Mobile World Congress in Spain

Texas Instruments OMAP 5 platform

Texas Instruments Incorporated (TI), a global technology development company, has big plans for augmented reality and will be showing of the latest version of its OMAP mobile processors at the Mobile World Congress conference this week in Barcelona, Spain. The company’s OMAP 5 platform, the latest development to their popular line of processors, will incorporate several new technologies that will make it one of the most powerful and versatile processors available. TI believes that the OMAP 5 will show people a new side of augmented reality that could change their…

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Augmented reality system could help astronauts perform complicated surgeries while on mission

Augmented reality has been gaining more attention for its possible applications in the medical field. The technology could give surgeons a way to perform surgeries. The European Space Agency (ESA) has developed a new augmented reality system called the Computer Assisted Medical Diagnosis and Surgery System (CAMDASS). The agency believes that this system could be a major benefit for astronauts with medical training and could prepare them for any medical emergencies that arise during lengthy missions. Currently, CAMDASS is being used for diagnostic purposes. Using the system’s head-mounted device, astronauts…

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DARPA throws support behind augmented reality contact lenses from Innovega

Augmented Reality contact lens

Augmented reality may be the future of marketing, but that is not the only use for the technology. In recent years, augmented reality has advanced at a rapid pace. Technology developers have made major strides in taking the technology from the regions of novelty to the realm of practicality. These efforts have not gone unnoticed by the U.S. government. The Defense Advanced Research Projects Agency (DARPA) has begun investing in a new project from Innovega, a Washington-based technology developer. Innovega specializes in high-tech eyewear. The company has created a new…

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