As smartwatches enter the mainstream, retailers will need to embrace this technology in order to keep up. According to a recent statement made by YouGov, as wearable tech becomes a growing part of the everyday lives of the majority of the population, brick and mortar retailers are going to need to start to embrace what these devices have to offer in order to improve their in-store experience in a way that will allow them to compete with online-only merchants. The statement, made by YouGov director Russell Feldman, called wearables “an…
Read MoreYouGov says wearable tech will play an important role in retail
