Holiday m-commerce, voice and e-commerce will lead the way this year

Holiday m-commerce shopping present

This year, technology will be playing a more important role than ever in the traditionally busiest shopping season. A new survey conducted by AlixPartners showed holiday m-commerce combined with e-commerce and voice will be vitally important to shoppers and retailers during the busiest shopping season of the year. Almost 3 out of every 4 survey respondents said they would be doing most of their holiday shopping in-store. The holiday m-commerce survey involved the participation of over 1,000 customers across the United States. AlixPartners, a global business advisory firm, conducted the…

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Google Announces Instant Pages for Consumer Search Engine Queries

Google

The internet marketing industry’s latest news has come from the Inside Search event held by Google, where the search engine giant made a number of announcements regarding Instant Pages and the latest issues that will impact the ways in which consumers will be using Google in order to perform a query.   Instant Pages is now being offered by Google to allow users to obtain access to information instantaneously before the links have been clicked.  This tool is designed to add to the rewards of those websites who have worked to…

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