VR tech helps to keep dental patients and airline passengers calm

VR Tech - Woman wearing VR Headset

Virtual reality is changing both dental experiences and long air travel for the better. Thanks to the magic of VR tech, a trip to the dentist or taking a long flight may no longer be something to dread. Virtual reality (VR) headsets have been found to improve both experiences, helping people in these situations to feel more at ease. VR has a “profound” sedation effect on dental patients. According to dentist Bryan Laskin, providing dental patients with a Pico interactive VR headset while they’re getting work done, has a sedative…

Read More

Virtual reality learning could help disadvantaged youth find employment

Virtual reality learning - Grand Hyatt hotel in Shanghai

A new community-hiring program has been introduced by Hyatt Corp. The global hotel chain has a new community-hiring program called RiseHY, which provides young people, who are seeking career opportunities in the hospitality industry, with a virtual reality learning experience. Hyatt hotels around the world have committed to hiring 10,000 “opportunity youth.” The company plans to hire young people of ages 18 to 24 who are neither in school or working. The goal is to hire 10,000 of these individuals by 2025. The virtual reality learning experience provide by RiseHY…

Read More

3 Examples of How Virtual Reality is Changing the Shopping Experience

Mobile VR - Virtual Reality Headset - Looking to the Future

Shopping in-store or browsing online may soon become a thing of the past as technology is transforming the shopping experience. Virtual reality is the future and numerous brands have already jumped on the band wagon. Attention shoppers! Prepare to be transported to another world! A Whole New Level of Shopping Trying before buying without leaving the house? Yes, it’s possible! Whether to find decorative items for the living room, to see clothing on models walking the runway before trying them on in real life or to see what a cruise…

Read More

Newly filed patents reveal Walmart VR shopping could be the future

Walmart VR Shopping - Walmart store interior

The retail giant is furthering its reach into the digital realm with virtual reality tech. Rumors are flying around that a Walmart VR shopping experience could be available for future Walmart shoppers. These speculations erupted after it was discovered that the world’s largest retailer applied for two patents involving the use of virtual reality (VR) technology. Customers can wander around digital Walmart stores from the comfort of their home. The two patents the company applied for with the United States Patent and Trademark Office, detail a “virtual show room” and…

Read More

Coca-Cola unveils Halloween themed AR and VR marketing campaign

fanta coca cola vr marketing

The soft drink giant’s UK division will break its own advertising spending record for the themed campaign. Coca-Cola’s UK division will launch an AR and VR marketing campaign for its Fanta brand on Halloween. This campaign will represent the most they have ever spent on a Halloween campaign to date. Part of the advertising for the brand has to do with a virtual reality short riddled with jump scares. The VR marketing short brings viewers onto an elevator on their way to a 13th floor Halloween party. That said, they…

Read More