virgin atlantic Archives

Augmented reality enhances training and marketing at Virgin Atlantic

01/06/201501/03/2015 Julie Campbell

virgin atlantic birthday girl augmented reality

The airline has discovered that people find that the use of AR technology is appealing and generates a positive response. The new 787 Dreamliner at Virgin Atlantic, called Birthday Girl, is considered to be one of the most advanced and high tech experiences in aviation due to a number of its features, including an augmented reality tour. The plane has been designed to bring together an elegant design and the latest in AR technology. Visitors to a specific site are able to click their way through the cabin interior of…

Richard Branson backs Square mobile payment startup

11/10/201111/10/2011 Julie Campbell

Mobile payment startup, Square, which is recognized for its board of directors that features big names such as Lawrence Summers, the former U.S. Treasury Secretary, now has another notable supporting its cause: Virgin’s Richard Branson, the U.K. billionaire. According to a spokesperson from Square, Branson has added his support by making what is being called a “multimillion” dollar investment into the company. The actual amount of this investment has yet to be disclosed. This is not an entirely new experience for Square, is it had previously received an investment of…