Survey indicates m-commerce will become mainstream by 2015

Mobile Commerce optimization

A survey entitled “2011 KPMG Mobile Payments Outlook” has suggested that by the year 2015, using mobile payments by way of smartphones enabled with a near field communications (NFC) chip will become a mainstream form of transaction. This conclusion was made after 83 percent of the survey’s participants, which were comprised of 1,000 business executives around the world, stated that they felt that mobile wallets used via NFC-powered smartphones would become mainstream within that time. Currently, only 9 percent view mobile transactions as mainstream. That said, 46 percent of the…

Read More

In 2015, mobile payment transactions will be worth $670 billion per year

Mobile Commerce Growth

Juniper Research has released the results of their latest study regarding the value of near-field communications (NFC) transactions, mobile payments for purchases both digital and physical, and money transfers over mobile devices, and has announced that by 2015 it will have reached $670 billion.  When compared to the total Juniper Research is expecting for this year, which is $240 billion, this is a notable increase.  It also indicated that over the next year and a half, there will be twenty more countries that will start to embrace NFC payment services…

Read More