Failing to take this step could be causing a number of retailers in the United Kingdom to struggle unnecessarily. A recent study has been conducted and has determined that only about half of the largest one hundred British retailers have opted to created an optimized mcommerce website that would allow their customers to use their smartphones or tablets to shop safely over their devices online. This would mean that the retailers in the United Kingdom are falling behind those in the United States. The study was conducted by a company…
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M-commerce sales report shows high 2012 figures
A report from a benchmarking company in the United Kingdom shows £7.5 billion in sales. According to the results of 2012 as reported by IMRG Capgenmini Quarterly Benchmarking, from the United Kingdom, m-commerce sales broke the £7.5 billion mark. To many, this has signaled the true beginning of the mainstream use of this channel by consumers. The internet trade organization reported that in 2012, m-commerce sales made up 12 percent of the overall online shopping revenue in the United Kingdom. This was a massive increase over 2011, when that same…
Read MoreMcommerce may be held back in the UK due to connection speeds
The lack of universal 4G may stop mobile holiday shopping from achieving its full potential. The shopping season for the holidays is just on the edge of getting started, but many believe that mcommerce will not be able to reach its full potential this year in the U.K. because the country does not have a universal 4G carrier. Some leading analysts feel that this will hold consumers back from shopping from their smartphones. Mcommerce analysts feel that at the current common smartphone speeds, consumers who would otherwise shop using their…
Read MoreMcommerce expected to bring £11 billion in U.K. sales in 2012
This year, retail mobile apps should generate sales growth by about 23 percent. The results of a new Netsuite study have been released in their latest report, and have shown that mcommerce apps among high street retailers in the United Kingdom will increase from 70 percent to 80 percent. This includes those that have stated that they intend to have at least one within the next year. The leading platforms for retail mcommerce applications are iOS (at 48 percent), Android (at 45 percent), Windows Phone (at 30 percent) and Blackberry…
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