Company plans to become more engaging to mobile consumers with new app and services Singapore’s TWG Tea has plans to expand the sales of its luxury tea products and in order to do so has begun focusing on mobile commerce. The company boasts of more than 800 types of tea and believes that consumers can easily become overwhelmed by the options they have. In order to make it easier for consumers to find what they want, the company has begun developing a mobile application that will be able to support…
Read MoreTWG Tea takes a step toward mobile commerce
