Tag: tripadvisor

TripAdvisor app launched on the BlackBerry platform

Jorge Gonzalez
TripAdvisor application

Wikitude introduces TripAdvisor application to BlackBerry Wikitude, a developer of mobile augmented reality applications, has launched its new TripAdvisor app for the BlackBerry mobile platform. The application utilizes augmented reality technology to provide users with detailed information regarding their travels around the world. Augmented reality is beginning to gain attention for its uses in the tourism industry. The technology could help travelers find their way around unfamiliar cities and even locate restaurants and other such venues that they may be interested in. App leverages augmented reality to provide travels with…

Read More

Google gains local business advertising boost by absorbing Zagat

Julie Campbell
Google

Google has snatched up Zagat, the restaurant ratings guide, in an effort to provide even more original content to its millions of users around the globe, and to take a bigger step into the increasing online review service marketplace that generates billions in advertising dollars. The search engine giant, based in Mountain View, California, is hopeful that the ratings and reviews on Zagat will help it to break into local commerce, a market where Google has yet to find stable footing. Google’s new acquisition provides it with instant review access,…

Read More