Tag: TikTok changes

TikTok begins full-screen video mode testing

Jesse Collins
TikTok - Person watching something on phone

The app that is known for its vertical videos is now testing horizontal orientation for its platform. TikTok has rolled out a new full-screen button that is appearing for select users worldwide to try out for the first time. This new option test is arriving on the heels of a number of other changes the platform has made. Earlier this year, TikTok rolled out a massive change to its video length limitations, extending the maximum length to 10 minutes, many times longer than the previous length limit. That was quite…

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TikTok video length limit extended to 10 minutes, disappointing many users

L. Green
Video length - TikTok users making video

The popular social media app has gained more than a billion users across the last five years. TikTok has announced that the next update to its popular app will boost its maximum video length to 10 minutes, in a move that has been highly criticized by its users. Users of the social media application will be able to upload videos considerably longer than before. The maximum video length for TikTok users will now be 10 minutes. This, for a platform that became famous for the popularity of 15-second videos. Initially,…

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TikTok marketing toughens up on the weight loss industry

Jorge Gonzalez
TikTok marketing - TikTok app

The short video app has introduced new global policies that address harmful body messaging. A new global TikTok marketing policy is rolling out to address the harmful weight loss marketing that has flooded the platform. The app has bumped up its restrictions on the types of advertising it will permit. Among the TikTok marketing changes that have been made include specific restrictions on the types of ads permitted with reference to body image. The app has already outright banned many types of video, particularly many of those related to advertising…

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