Over three quarters of mobile shopping on Thanksgiving was through iOS

holiday mobile commerce shopping

It seems that people using iPhones and iPads are more likely to buy than Android device users. The figures from the Thanksgiving long weekend continue to stream in and when it comes to mobile shopping, it is clear that it was Apple device users who were the most eager to make their initial holiday purchase. In fact, iOS device users shopped a tremendous amount more than Android gadget users when final sales were tallied. According to Custora E-Commerce Pulse analytics report for the opening of the holiday buying season, out…

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