Google reports that mobile payments have become a powerful force in Vietnam due to smartphones ownership Mobile commerce is exploding in Vietnam, according to a new report from Google. The company’s Vietnamese branch has found that there is a major shift in consumer behavior due to the growing availability of mobile devices. According to the report, mobile consumers in the country pick up and look at their devices an average of 150 times a day, or more than 10 times every hour. Notably, these consumers are becoming more interested in…
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Mobile commerce is booming in the Philippines
The Philippines has become a major market for mobile commerce Mobile commerce is finding success in the Philippines. Euromonitor International, a business intelligence company, suggests that this is because of the growing smartphone penetration in the country. The Philippines is one of the countries in the Asian market that is leading the charge in mobile commerce adoption. This has to do with the growing number of young, tech-savvy consumers that are relying heavily on their mobile devices in their daily lives. Smartphone penetration is making mobile shopping more popular According…
Read MoreNew NFC system aims to bring major benefits to Thai restaurants
NFC system launched by SAI Biz Solutions could provide serious benefits to Thailand restaurant SAI Biz Solutions, a software developer in Thailand, has introduced a new NFC system developed for one of Thailand’s most popular restaurants. The company claims that the NFC system is the first of its kind in the country and expects that it will bring serious benefits to the restaurant in which it will be used: Big Mama Pizzeria. Like the NFC systems that are being used in other restaurants in other parts of the world, this…
Read MoreQR coded talking heads make their way to Thailand in new marketing campaign from Trident Gum
“Talking Heads” is a term most often used in reference to political figures and news broadcasters. In the world of marketing, it means a new way to engage consumers with QR codes. It started with Victor Petit, an art direction and multimedia graduate from Sup de Pub ins France. When applying for jobs after graduation, Petit plastered his face on resume and cut out a box where his mouth should be. In its place was a QR code, which could be scanned to activate a video in which Petit would…
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