Marketing industry continues to adjust to the trends influencing consumer interest As mobile technology becomes more common amongst consumers, the marketing industry has to adapt to the changes in consumer interest. South Korea’s marketing industry is the latest sector to experience a technological transformation, with many advertisers beginning to focus on interactive marketing. As such, NFC technology is beginning to gain traction in the industry because of its ability to dynamically connect consumers with businesses. The use of the technology is expected to continue growing as more marketers see success…
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Mobile websites may be the future of the Internet is mobile marketing continues to be successful
With society becoming increasingly entangled in mobile technology, some major changes may be coming to the digital world in the near future. The Internet is, essentially, the bastion of technology in society. It is the most widely used medium of communication, entertainment and business currently available. Despite the prominence of the Internet, however, most smart phones have trouble displaying content found on websites that are not optimized for mobile viewing. With smart phones growing in popularity, the Internet may soon be transitioning away from traditional websites to mobile websites. Florida’s…
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