Found between smartphones and desktops, tablets are an environment of their own. Tablets have become explosively popular and marketers are discovering that tcommerce is an entirely different segment with a complete new level of opportunities. A recent study performed by Frank N. Magid Associates and the Online Publishers Association (OPA), has shown that the adoption rate for tablets has already reached 31 percent and they have forecasted that by the end of 2013, it will have reached at least 47 percent. In today’s numbers, that means that there are just…
Read MoreUnderstanding the unique tcommerce channel
