tablet computer statistics Archives

Report shows iOS devices lead UK mobile shopping online

03/04/201203/04/2012 Jorge Gonzalez

A report produced by a commerce website designing and building company, BaseKit, has shown that though iPhone and iPad owners are those that are most likely to make a purchase using their mobile devices, very few people in the country actually shop on their tablets, and an even smaller number do so from smartphones. In fact, the report showed that among tablet owning Brits, only 4 percent shop from the device, and that number is even lower for those who own smartphones. BaseKit’s response to this data was to say…

Consumers prefer mobile commerce over their browsers instead of apps

01/23/201201/23/2012 Jennifer Goula

Zmags, a rich media company, has released the results of its recent survey which has shown that while most users of tablet computers had made purchases through those mobile devices over the holiday shopping season, most of them preferred to do so over their browsers as opposed to using branded apps. Among tablet owners, 87 percent had used their device to make at least one purchase during the holiday shopping period in 2011. The average amount that was spent by tablet users during this time was $325. Moreover, over half…