The new transaction process for commuter fare has been implemented using Alipay. Alipay has just announced that it has launched a new system for mobile payments within the Beijing subway that allows commuters to pay for their fares by having their smartphones communicate with ticketing machines by way of sound waves. The system itself was first released in January along with the Alipay Wallet app. This system of mobile payments has now been implemented into the Beijing subway. It uses the white noise that a smartphone generates in order to…
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Google Wallet finding a place in pilot programs
Google Wallet has seen a slow start so far, but it is starting to catch on with some big name businesses in their pilot programs to test the value of its use. Jack in the Box has announced that it will be trying the mobile payment service in 35 of its restaurant locations in San Francisco and Los Angeles. This makes the restaurant chain one of the first quick service restaurants (QSR) to give Google Wallet an active pilot trial. Subway was the first to make this step and is…
Read MoreWhy Google Wallet may find Subway is a key to its success
Retailers and restaurant chains such as Subway that are selling goods for low prices in locations across the country may be just the boost that Google needs to succeed in its new mobile commerce service. Since Google Wallet was first unveiled in May, consumers have remained skeptical of this mobile service application. The service allows users to store their credit cards on their smart phones in digital format so that they can use the handset in order to make purchases at points of sale at various retailer that are enabled…
Read MoreSubway to launch NFC campaign this fall, set to establish itself as a leader in mobile commerce
As mobile commerce continues to gain momentum, Subway Restaurants is poised to set the standard in the industry of contactless payments. The worldwide sandwich company was the first to hop on board Google’s ambitious mobile wallet project. This move made the company the first global franchise to consolidate transactions on a singular mobile platform. Now, Subway is ready to begin putting mobile payments to the test and will be introducing NFC terminals to five markets throughout the world later this year. Subway’s acceptance of NFC-powered payments is one of rationality,…
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