QR Code Press

Sony Mobile to slash 1,000 jobs in Sweden

03/12/201503/11/2015 Stephanie Beck

sony mobile store - smartwatches mobile technology

A recent report has revealed that the company will be reducing the positions in its Southern Swedish unit. According to reports on Swedish Radio, Sony Mobile Communications has now announced that it will be reducing its workforce by 1,000 positions in its unit in the southern part of the country. Staff members at the southern Sweden location of the company were told at a meeting on Monday. The job cuts at Sony Mobile will be impacting the consultants and employees at the Lund unit. The layoffs are going to represent…

Mobile security partnership opens between AVG and Sony

10/15/201410/13/2014 Stephanie Beck

This recent three year deal will mean that the company will be Sony’s exclusive protection provider. AVG Technologies, the online and mobile security software vendor, has now been awarded a three year contract that will allow the company to become the exclusive provider of security for smartphones and tablets that are made by Sony. As a part of this new partnership, the AntiVirus Pro from AVG will be preinstalled on the Xperia Z3 range. One component of this mobile security deal is that the AVG AntiVirus Pro for Android application…

Sony Mobile touts NFC features of Xperia NXT

09/12/201209/12/2012 John Montgallo

Sony Mobile launches second phase of marketing campaign Sony Mobile Communications, a multinational mobile phone manufacturer and subsidiary of the Sony Corporation, has launched the second wave of its “Made of Imagination” marketing campaign, which showcases the new Xperia NXT smart phones and their capabilities. Sony Mobile is keen to show off the capabilities of the new mobile device, especially in the realm of NFC technology. The campaign may showcase the NFC features of the Xperia, but it will also introduce consumers to other Sony products that will be equipped…

Sony begins global smartphone marketing campaign

03/20/201203/20/2012 Jennifer Goula

This week, Sony will be launching its marketing campaign worldwide in order to introduce its Xperia smartphones to consumers for the first time. The massive global campaign from Sony Mobile Communications is the start of its return into the mobile phone marketplace and underscores the connected entertainment experience with Sony that is enhanced by these new devices. The campaign itself has been entitled “Made of Imagination” and will begin on Saturday, March 24, starting with a 60 second commercial that was directed by Wes Anderson; who was nominated for an…