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Jiepang and Starbucks celebrate 2 year anniversary of partnership to expand NFC technology

Jiepang and Starbucks celebrate 2 year anniversary of partnership to expand NFC technology

Companies work to make NFC technology commonplace in China Jiepang, a Foursquare-esque social network based in China, and Starbucks have announced the second anniversary of their partnership to promote NFC technology. For the past two years, the two companies have been working to make NFC technology commonplace throughout China. Both companies have a great deal of experience with the technology and believe it could be used to connect with consumers in a more dynamic fashion. As … Read entire article »

Filed under: Featured News, International, Near Field Communications, Trends

Facebook announces partnership with Bango for mobile payment services

Facebook announces partnership with Bango for mobile payment services

Facebook, the largest social network in the world, has announced that an agreement has been signed between it and Bango, and analytics and mobile billing company based in the United Kingdom. The technology at Bango concentrates on an increasing consumer market of smartphone owners who use their devices to access the internet and who are using their devices more frequently for making purchases and other online transactions. The white-label products from the company are able to … Read entire article »

Filed under: Featured News, Mobile Marketing, Mobile Payments, Social Media Marketing

The future of health care may be in the hands of augmented reality and NFC technology

The future of health care may be in the hands of augmented reality and NFC technology

Ergonomidesign, a leading design consultancy firm, has revealed what the future of health care system may look like. A team of researchers from the firm have created a new system that combines the emerging trends in technology, life and health science, and social networking. Much of the system makes use of augmented reality technology to handle high detail displays of information. The physical aspects of the system use NFC technology as a way to enable … Read entire article »

Filed under: Augmented Reality, Featured News, Health Care Industry, Mobile Commerce, Near Field Communications, Trends, United States

Research shows that 55 percent of women are willing to opt in for mobile discounts

Research shows that 55 percent of women are willing to opt in for mobile discounts

A recent study performed by Ping Mobile has shown that 55 percent of women who use smartphones are willing to opt-in to a service in order to be provided with discount coupons and offers. The results produced by Ping Mobile, were drawn from the responses from American women from across the country, regarding their current use of coupons and the way that the feel about mobile coupons in general. People are already using their smartphones on … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Social Media Marketing, Trends, United States

Wal-Mart uses @WalmartLabs to try to boost sales online

Wal-Mart uses @WalmartLabs to try to boost sales online

Wal-Mart has been making a notable effort toward the development and enhancement of its online shopping platform, and – according to reports – this includes a massive hiring effort to bring developers into its team for @WalmartLabs to help with its expansion. The largest retailer in the world is now trying to use social media to boost its sales both online and in its stores. It has recently started working with Facebook, and has purchased … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Social Media Marketing, United States