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QR Code Press » Entries tagged with "social media sites"

Myspace and Gravity Jack team to bring augmented reality to the forefront of social media

Myspace and Gravity Jack team to bring augmented reality to the forefront of social media

(adsbygoogle = window.adsbygoogle || []).push({}); *Gravity Jack augmented reality demo As augmented reality and social media begin to intertwine, more companies and networks are building partnerships. The latest of these is the teaming of Gravity Jack, an augmented reality developer, and Myspace, the one-time ruler of social networking space. The duo has plans to bring augmented reality technology to the realm of music and entertainment. The effort will produce new and engaging content that will be available … Read entire article »

Filed under: Augmented Reality, Entertainment Industry, Fashion/Art, Featured News, Social Media Marketing, Trends, United States

South Korean social network Ovjet uses augmented reality to stand out amongst the competition

South Korean social network Ovjet uses augmented reality to stand out amongst the competition

South Korea’s Kiwiple is virtual unknown outside of its home country. The company specializing in social networking and its associated technologies and has some big plans on how to make itself the biggest name in social media since Facebook. The company managed to gain some attention around the world in 2010 when it showed off a new augmented reality application for smart phones that was linked to its Ovjet social networking platform. Kiwiple now has … Read entire article »

Filed under: Augmented Reality, Featured News, International, Mobile Marketing, Social Media Marketing, Trends

Twitter boosts its mobile marketing efforts

Twitter boosts its mobile marketing efforts

Twitter has launched a new mobile advertising expansion in order to include promoted tweets within user timelines that are accessed by way of mobile apps. Users of the social network will start seeing the posts within their own timeline because, according to analyst Rob Enderle, Twitter must begin monetizing each one of their users, regardless of what type of device is used to access the site. He explained that “It’s critical because without the money from … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, Social Media Marketing, United States

Facebook to increase advertising on site

Facebook to increase advertising on site

Facebook intends to make new advertising products available that will expose its members to a significantly higher amount of advertising. The social network company is unveiling these new products to provide marketers with additional methods of spreading their messages. This new effort will now include mobile devices, which have previously been exempt from ads on Facebook. According to the chief innovation officer at Leo Burnett Chicago, Mark Renshaw, this new advertising announcement will make Facebook “the biggest … Read entire article »

Filed under: Featured News, Mobile Marketing, Social Media Marketing

Mobile discount coupons focus on QR code and social media compatibility

Mobile discount coupons focus on QR code and social media compatibility

Modiv Media has announced their newest product called Modiv Social, which allows consumers to collect discount coupons from any source they’d like, and then use them or share them over social media such as Facebook. This uses a concept that is not at all new, but that has yet to be fully leveraged over the mobile channel. Email marketers have been told that their effectiveness and survival will require the use of social and mobile platform … Read entire article »

Filed under: Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing

QR Pay launches next generation QR scanner for the iPhone

QR Pay launches next generation QR scanner for the iPhone

QR Pay, a mobile technology company, has launched what it believes to be the next generation in QR code scanners. The mobile application is called QR Pal and was released for the iPhone and iOS mobile devices this week. The company claims that it is the most advanced barcode scanner currently available and boasts of several features that are absent from its contemporaries. QR Pal may be new to the iPhone, but it was launched … Read entire article »

Filed under: Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing

Glamour magazine uses QR codes in print ads to successfully achieve 512,339 scans

Glamour magazine uses QR codes in print ads to successfully achieve 512,339 scans

Glamour magazine, from Condé Nast, has achieved a striking success through the use of QR codes printed on several of its pages, which produced 512,339 scans. This pilot program, which occurred within its September “social edition” achieved these scans among an estimated two million readers, meaning that it managed to obtain a scan from approximately 1 in every 4 readers. The editorial and marketing departments at Glamour worked together to form content that pushed the download of … Read entire article »

Filed under: Entertainment Industry, Fashion/Art, Featured News, Mobile Commerce, Mobile Marketing, QR Codes, Social Media Marketing