Many are speculating that the decision was made as an attempt to try to cut costs. Almost a decade of videos, pictures and links shared on Twitter in the early 2000s are being deleted from the X platform in a move that many are speculating could be an attempt by Elon Musk to cut costs. Images and links tweeted before December 2014 are disappearing from the social media platform. That said, there are other speculations that the removal of the old posts on Twitter might not be a deliberate cost-saving…
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Confirmed: New Twitter unfollow suggestions feature undergoing testing
The micro blogging social media platform is piloting the opposite of its “Who to Follow” suggestions. A new Twitter unfollow feature is currently being tested as an opposite suggestion to the “Who to Follow” tool. The company has confirmed an original report made by Slate indicating that the micro blogging social media platform was trialing this option. Though Twitter has confirmed that the test is in process, it did not expand on the details. The “Who to Follow” suggestions have been around for years. They make suggestions for users regarding…
Read MoreInstagram is the social media platform hardest on a user’s mental health, study
That said, YouTube appears to be the social network that is among the easiest on positivity. The Royal Society for Public Health (RSPH) released the results of a study conducted by its Youth Health Movement, showing that Instagram is the social media platform with the most negative impact on mental health. While Instagram may be negative, it was YouTube with the most positive influence on mental health. The research revealed that of the “big five” social media platform leaders in the market, YouTube had the most positive influence on mental…
Read MoreTwitter QR codes launched for following and sharing
The social media platform has introduced quick response codes not entirely unlike Snapchat. Twitter QR codes have now been launched for the purpose of making it easier for people to follow accounts and share their own. Every Twitter user has his or her own unique quick response code. When that barcode is scanned, the mobile device user is automatically directed to the applicable account. A user can find his or her QR code within the Twitter app inside the profile option. From there, Twitter QR codes can be accessed by…
Read MoreSocial media marketing experts use ALS Ice Bucket Challenge as a lesson
While there is no formula for success, the campaign is being studied and broken down in order to learn from it. Regardless of whether you agree that social media marketing is a powerful opportunity or not, there is no denying that the ALS Ice Bucket Challenge is a tremendously successful awareness campaign and it has managed to take advantage of everything this channel has to offer. The videos of friends, family, and celebrities pouring ice water on themselves to generate ALS research donations are everywhere. It is starting to become…
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