social media marketing strategy Archives

Making Use of QR Codes in Your Social Media Strategy

08/17/2022 Guest Post

There was a time when QR codes weren’t even acknowledged by your average joe, let alone used in everyday life. But then came the pandemic and with it, a newfound appreciation for the conveniences QR tech can offer. And suddenly, this decades-old invention — once considered a passing fad — is seeing a dramatic rise in popularity among consumers. Nowadays, it’s not uncommon to see people using QR codes to make payments, look up product information, and even access menus at restaurants. What’s more, QR codes are also becoming increasingly…

Pinterest marketing tips that will turn pins into profits

12/03/2020 Stephanie Beck

Register for this webinar + a free *ebook and discover exactly how to transform your social media strategy. While you’ve been focusing on trying to figure out Facebook and Twitter, the right Pinterest marketing tips have been sitting in front of you, mainly – if not entirely – ignored. This is unfortunate, as this is the best social network for you to be if you want to reach a targeted audience. Fortunately though, QR Code Press is bringing you a free webinar replay that will help you to understand exactly…

Social media marketing helps connect with young consumers

08/07/201308/05/2013 L. Green

Helloflo social media marketing campaign

HelloFlo tampon ads get real for the younger generation that doesn’t relate to traditional promotions. A social media marketing campaign for a company called HelloFlo has just released the details of its feminine hygiene product ad strategy that has been designed to allow younger consumers to be able to relate to ads for tampons in a way that traditional advertising is not achieving. According to the founder of the company, the entire concept started with an effort to produce a more endearing story. Naama Bloom is the founder of HelloFlo…

Mobile consumers receive free food through new Chili’s social campaign

04/09/201204/09/2012 Julie Campbell

Mobile marketing campaign designed to bring in the crowds. Chili’s Grill & Bar has announced that it is providing mobile consumers with free food when they check-in to participating locations using their mobile devices. The restaurant chain is using popular social networks such as Facebook Places and Foursquare to help to boost this interactive campaign. Diners who use their smartphones to check-in to the various Chili’s locations from now through the end of may will be offered a free appetizer. The fast casual chain of restaurants is currently present in…

Mobile technology and social media gives insurance customers improved options and customer service

04/04/201204/14/2014 Jennifer Goula

According to PwC’s recent report “Top Issues: The Insurance Industry in 2012” while last year was the year of retrenchment, this year is going to be the year of the consumer, with a significant focus on improvements to the customer experience including efforts made using mobile technology and social media. The insurance news report stated that companies are using these techniques, in order to make themselves more appealing to customers and have themselves stand out from their competitors in order to broaden their share of the global market. It indicated…